TA 是我的新朋友

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标题: TA 是我的新朋友


Hello , PickUpWorld

【起源 |Origin】
TA
诞生于上个世纪的北美
以独特的力量感与粗犷的肌肉线条
开启汽车生活新纪元
Born in North America in the last century
With a unique sense of power and rugged muscle lines
TA opens a new era of automotive life

【发展 | Development】
TA
兼具耐用性、经济性
以绝尘之姿攻入东南亚、澳洲、南美
掀起时代浪潮
皮卡驶入中国
全新变革一触即发
未知山河亟待翻越
Combineing durability and economy
With a stunning display
TA expands its presence to Southeast Asia, Australia, and South America
Making Waves of the Times
With Pickup into China
New changes are on the horizon
Unknown mountains and rivers are to be crossed

TA
是皮卡，是态度，是精神
在繁华都市，定义潮流风向
在秀美乡村，放飞希望梦想
在酷玩地带，尽享百变假日
既可乘兴而行
亦可载歌而归
It's the pickup, it's the attitude, it's the spirit
Define the trend in the bustling city
Fly the dreams of hope in the beautiful countryside
Enjoy a variety of holidays at all the amusements
You can start the trip with inspiration
And also back with satisfaction

【解锁 |Unlock】
你好，Pick Up World
即刻参与第六届“东风梦想车”
中国青年汽车创意设计大赛
解锁青春热血 探索极致人生
Participate now in the 6th "Dongfeng Dream Car"
China Youth Car Innovation Design Competition
Unlock the blood of youth and explore the ultimate life

  第六届“东风梦想车”中国青年汽车创意设计大赛
技术任务书
Mission Statement For The 6th DONGFENG DREAM CAR China Youth Car Innovation Design Competition


【大赛命题 | Proposition】
Hi，你会如何定义皮卡？
来，带着你对未来的思考，以Pick Up World （乘载世界）为主题，用你的视觉主张+中国元素，创意一款兼具前沿艺术、智慧互联、可持续发展理念，且贴近生活的概念皮卡，并将其置入运用场景中，让梦想照进现实，诠释你主张的皮卡生活。
“梦想家”们，一起来打造属于新时代的中国皮卡文化吧！
Hi, how would you define a pickup truck?
Join us, and bring your thoughts on the future.
Use your visual ideas and elements of China to create a concept of pickup truck
Combine cutting-edge art, smart connectivity, sustainable development and closeness to life,
And put it into the application scenario to make your dream come true and interpret your idea of pickup life.
Dreamers, let's create a new era of Chinese pickup culture!




【参赛资格 |Qualification】
大赛面向国内外高校学子
个人、小组均可参赛（5人以内团队）
The competition is open to students from domestic and foreign universities
Individuals and groups are eligible to participate (teams of up to 5 members)


【作品要求 |Requirements】
1. 作品展板
格式：A3幅面，不少于2张，JPG格式且分辨率不低于300DPI，小于10M，横向排版
内容：P1为作品渲染图；P2及以上为作品设计灵感展示、设计原理展示、场景化应用展示等
1. Work Display Board
Format: A3 format, at least 2 pages, JPG format and resolution not less than 300DPI, less than 10M, horizontal layout
Content: including one rendering of the work; and at least one page of the description on design inspiration, design principles, scenario-based application display, etc.

2. 作品介绍
格式：PPT或PDF格式
要求：15页以内，小于50M
2. Work Presentation
Format: PPT or PDF format
Requirements: within 15 pages, less than 50M

3.作品视频（加分项）
要求：横版，16:9，mp4格式
3. Work Video (extra credit)
Requirements: landscape, 16:9, mp4 format


【提交方式 | Submission Method】
请在2023年6月1日前
将作品展板、作品介绍、作品视频等
以附件形式提交至大赛邮箱：dongfengmxc@163.com
邮件正文请注明团队及作品名称
Please submit before June 1, 2023
Send the work display board, work presentation, work video, etc.
as an attachment to the email address: dongfengmxc@163.com
Please include the name of the team and the work in the email


【关键赛程 | Schedule】
定好闹钟，别错过
2023/03/20  梦想启航·报名通道开启
2023/06/01  寻梦追光·作品提交截止
2023/06/17-2023/06/24 梦想营地·深度研学
2023/06/25  圆梦此刻·决赛争夺
2023/03/20 The Dream Sail – Open Registration
2023/06/01 Seeking the Light - Submission Deadline
2023/06/17-2023/06/24 Dream Camp - In-depth Study
2023/06/25 The Dream Moment - Final Competition

【奖项设置 |Rewards】
多重激励 快乐加倍
冠军：“东风梦想车”大奖（5万元）
单项奖：最潮国风造型设计奖、最具实用改装创新奖、最优场景体验创意奖、最佳智慧互联先锋奖（3万元/个）
十强优秀作品奖：6-10名获奖作品（1万元/个）
院校奖：最佳院校组织奖（2万元/个）
机会奖励：敦煌深度研学体验
入职东风：为优秀选手提供入职东风绿色通道
Multiple Rewards Double Pleasure
Winner: "Dongfeng Dream Car" Grand Prize (50,000 RMB)
Individual awards: include the Best China-Style Design Award, the Most Practical Modification Innovation Award, the Best Scene and Creativity Award, and the Best Pickup Culture Presentation Award (30,000 RMB/award)
Top 10 Outstanding Works Award: Top 6 to Top 10 winning works (10,000 RMB/award)
Institution Award: Best Institution Organization Award (20,000 RMB/award)
Opportunity Reward: Dunhuang In-depth Study Experience
Job Opportunities: Green channel for excellent participants to join Dongfeng


逐梦，就现在
报名通道已开启
扫描下方二维码 参赛
探索Pick Up World

Dream, starts now
Registration channel is now open
Scan the QR code below to enter the competition
Explore Pick Up World



让每个梦想都有东风可乘
Let every dream ride with the Dongfeng wind


【参赛须知 】
依据国家有关法律法规，凡主动提交作品的参赛者，主办方认为其已经对所提交的作品版权归属作如下不可撤销声明：
1．主办机构获得保留收藏、展出、出版和深化应用设计方案的权利、知识产权及使用权归东风公司所有。
2．主办机构保留接受或拒绝任何参赛申请的权利，如有需要，主办机构有权对赛事规则与评审标准进行修正。
3．如未能选出合适的得奖者，主办机构保留不颁发相应奖项的权利。
4．参赛者同意主办机构不须为任何形式的索偿、索赔负责。
5．若对奖项结果存在争议，将以大赛组委会终审结果为准。
6．主办机构保留对本次大赛所有规则和内容的最终解释权。

Entry Instructions
In accordance with the relevant national laws and regulations, the organizer considers that any participant who submits a work on his own initiative has made the following irrevocable declaration regarding the copyright ownership of the submitted work.
1. The organizer will acquire the right to reserve, exhibit, publish the work and further application of the design, and the intellectual property rights and the right to use will be owned by Dongfeng.
2. The organizer reserves the right to accept or reject any application and to amend the rules and judging criteria if necessary.
3. If no suitable winner is selected, the organizer reserves the right not to award the corresponding prize.
4. The participant agrees that the organizer shall not be liable for any claims or damages of any kind.
5. If there is a dispute on the results of the awards, the results of the final review by the competition organizing committee shall prevail.
6. The organizer reserves the right of final interpretation of all rules and contents of this competition.


【参赛咨询 | Consultancy Service】
王老师：15107173912
李老师：15927129146

围观/“东风汽车”的高能瞬间 View highlights of Dongfeng Car                                         
打开/“东风梦想车”的另一面 Reveal the scene behind Dongfeng Car

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